Matt Cutts on Google Analytics

Matt does a good write up on the benefits and features of the new FREE “Google Analytics”, aka Urchin. This is a tagging tool so you don’t need log files. If you have over 5 million page views you have to sign up for an Adwords account. But there are no requirements as to what you have to spend with that account.

This is tremendous news for web site owners. For the last couple years I have been saying it is a buyers market for analytics. Now it’s a total buyers market being that the bar is now “Free”.

If you don’t have any stats or poor stats, get over there and sign up for this. Stats are the best part of the web for web site owners.

Matt Cutts: Google Analytics

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