On the possible Google update
Take a deep breath. Google is probably getting ready to spin the algorithm wheel:
On the possible Google update: “The best strategy for most of us is to stay away for spam, and deliver a lot of content rich pages that attracts inbound links. Some of them might fall during a new ‘Florida’ storm, while others might rise.
And if all fails (and you can afford it): develop a pay-per-click text ad strategy. “