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Archive for July, 2004

Overture tool broadens ad analysis | CNET News.com

Thursday, July 29th, 2004

I haven’t tried this yet. But you might find it worth experimenting with:

Overture tool broadens ad analysis | CNET News.com: “Paid-search giant Overture Services has begun offering a tool designed to reduce the time companies spend managing their online ad campaigns.”

A Visual Search Engine for Music

Monday, July 12th, 2004

If you would like a new way to search for music, check out this article discussing a new visual engine focusing on all things music.
A Visual Search Engine for Music

Ad Agencies & Search Engine Marketing Firms Beginning to Play Together

Thursday, July 8th, 2004

This is a topic we are going to hear more about. I was just at an ad agency yesterday discussing the best way for an agency and a search marketer to work together.

These aren’t the easiest relationships to foster. But they are the best solution for the customer and therefore crucial.

Ad Agencies & Search Engine Marketing Firms Beginning to Play Together

Ad Agencies & Search Engine Marketing Firms Beginning to Play Together

Thursday, July 8th, 2004

This is a topic we are going to hear more about. I was just at an ad agency yesterday discussing the best way for an agency and a search marketer to work together.

These aren’t the easiest relationships to foster. But they are the best solution for the customer and therefore crucial.

Ad Agencies & Search Engine Marketing Firms Beginning to Play Together

Slick-Talking SEO Telemarketers

Friday, July 2nd, 2004

Traffic Power has been getting a ton of publicity recently. I hope, for their sake, that the saying is true: “All publicity is good publicity.” Because they are getting slammed recently… and for good reason. They are a very dangerous company to get involved with. Google has easily detected their spam techniques and are banning virtually all of their clients from the engines.

Jill Whalen has given a good overview of the situation and given links to the main places that are discussing Traffic Power. If you have been taken in by them, there is a class action lawsuit forming against them. That link is in her article as well here:

Slick-Talking SEO Telemarketers

Google Alters AdWords; Sharpens Relevancy Matching - The Search Engine Marketing Weblog - sem.weblogsinc.com

Thursday, July 1st, 2004

If you are using Adwords, you might want to take a minute to digest this article. They are modifying how broadmatch is being implemented these days.

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