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If you thought you were paying a lot now, hold on to your hats. Paid inclusion at Yahoo (which now includes Yahoo, Inktomi [which is MSN and HotBot], AltaVista, and Fast/AllTheWeb) just got an added twist. You will now pay an annual fee and a flat per click fee. The new paid inclusion program is now called “Overture Site Match”. They also have a direct feed program called “Overture Site Match Xchange” which looks to be very similar to the old direct feed program.
Here are the costs of Overture Site Match:
URL Submission Fee
(non-refundable annual fee, per domain)
First URL: $49
Next 2-10 URLs: $29 each
11 th URL and beyond: $10 each
$50 DEPOSIT for initial click pool
Cost-Per-Click Fee
Then the per click fees depend on which category you are in:
Tier 1 Categories: $.15
Tier 2 Categories: $.30
This is all going to be a great experiment for paid relevancy. You can read more about it here:
The Launch of Overture Site Match? and Site Match Xchange? ? The New Paid Inclusion Program to Get into Yahoo! Search?
There are also some additional interesting links at the bottom of that page.
