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Consider yourself extremely lucky if you don’t have this problem, but in Google’s updates some sites have lost their titles and descriptions in the listings. So all a person sees in Google is your web address. There’s no title, no description, no nothin’.
What does that mean to that poor person? Well, basically, while you are indexed in Google you are not going to appear for many, if any, key phrases.
Have you done something wrong? Probably not. Google writes:
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4. There’s no description of my site.
The Google index contains two types of pages–fully indexed and partially indexed pages. Your page is currently partially indexed, which means that although we know about your site, our robots have not read all the content on your page(s) in past crawls. This does not adversely affect your PageRank or your inclusion in our index. It does mean that we don’t ‘know’ what to call your page, so it gets listed with the URL as the title and no description.
We appreciate the frustration this causes webmasters who work hard to make their sites accessible to users. We are working to increase the number of fully indexed pages in our search results to alleviate this problem.
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That’s found on this page:
Google Information for Webmasters
They also comment about it here:
Google Information for Webmasters where they write:
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6. Where is my page’s title?
Unlike many search engines, Googlebot can return results for pages that are known but haven’t been crawled yet. Since we haven’t looked at those pages yet, their titles aren’t shown; the Google results page displays the URL instead.
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Here is a link to a discussion on WebMasterWorld where this happened to a poor chap:
No Title or Description for my Google page result..help
What do you do? A WMW member writes:
Welcome to the waiting game!
Don’t bite your nails
Don’t chain smoke
Don’t take it out on the kids
Don’t pop too many pills
Don’t wear the carpet out pacing in circles
