Paid Search Account Management

While some firms charge per phrase or charge a percentage of what you spend, we at SageRock don’t like those pricing models because they punish the client for expanding a campaign by making both budgets and agency fees much costlier, even though the hours put into maintenance by the agency may not really grow with the growing budget or key phrase list.

At SageRock, there is a set charge for maintenance, which includes bid management using software, a summary click report, fraud protection analysis summary and report, and conversion analysis summary and report.

Any additional time spent within maintenance on Paid Search strategy consultation by phone or email, or on account modifications like ad rewrites, category additions, and url changes, are invoiced hourly. Companies can purchase a PPC monthly modification and strategy on a retainer or as needed basis.