Why Search Engine Marketing Matters

This is a question that I sometimes forget to address. But there are still many people (maybe you are one of them) that is suspect of the value of the various forms of search marketing.

This video aims to inspire you into trying search marketing. It also could be good to give to an executive that is on the fence about trying search marketing.

Here are the links to the resources I referred to in the video:
www.google.com/ads/innovations/

Online Ad Spending to Top Print in 2012

Infographic: The Top Three US Search Engines

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