Social media consulting for a 30 to lifer

This is maybe the most unusual consulting job I’ve ever had.

I have been contacted by a guy who is doing 30 to life. He’s writing a book and needs a social media plan.

There is one problem: (ha! 1 problem) he has no access to the internet. All of his correspondences to me are through hand-written letters. He decorates each letter sometimes with crayon designs.

He’s one of these genious people that never really was a great fit for society. He’s very smart and his book is very good.

I’m not going to go into the details here. But the book would likely be very contraversial because of his crime and the topic of the book. It would be a powerful social media center.

I have several questions that come up here:
Should I get involved? I’m obsessed with my work. I wouldn’t be condoning his previous actions. But the work is incredibly interesting. Just the same, is there a reason I’m not thinking of that should preclude me from getting involved?

How do I manage engagement with a person who can’t access the Internet? I’m thinking a blog would be best for him. His correspondences could be scanned and then maybe transcribed.

The immediacy of social media would not exist in his scenario. It’s possible people would lose interest as we wait for his response.

I’m interested in this because it would likely be a really good topic for the social media world. Emotional topics are ideal for getting engagement. I’m pretty sure this is as emotional as it gets.

If you have thoughts on all this please let me know.

Most recent posts by Sage Lewis

Help Support This Content By Supporting Our Advertisers

CMO SAGE Free Trial

CMO SAGE is a service I, Sage, created that lets me be your chief marketing officer. You can video message me whenever you want. As often as you want. Click here to try it for free. If you ever want to buy it, it's $25/week billed monthly. Your personal trainer costs more. cmosage (1)

Help Support This Content By Supporting Our Advertisers

Check out The Tools Show every Thursday at 3:15 Eastern Time.

CLICK HERE to watch past episodes and get the link to the live show. It's a half hour of your life you'll never get back. 20130917_0020

Help Support This Content By Supporting Our Advertisers

Get Updates Of All Our Stuff

Sage is most likely ADHD. He's always doing something new and tinkering with things. And most of it is free for you. The best way to keep up on all that stuff is our newsletter. Get it here:

Published by

Sage Lewis

My name is Sage Frederick Lewis. My kid's name is Indiana Sage Lewis. I am filled with love and passion for many things in life. The list of things I like about life is MUCH longer than the things I don't like about life. So, since you don't have all day reading about the mundane things I love (some of which, btw, include: Rocky, Indy, SageRock, movies, pizza, cheesecake, running, exploring.) here are the things I don't like: Driving Meetings Zucchini (I like it fine. I'm just allergic.) I think that's pretty much it. My Twitter account is: My YouTube Channel is: