Photo from: Imagination.vg on Flickr
Here are the latest SEM headlines. You should be aware that there are some mildly goofy things going on with the SERPs at Google. So, you might read up on Will Google’s Penalties Hurt or Help Google Remain Relevant? For all you SEO techies, brush up on Trailing Slashes. You should also be aware that Google Sidewiki now ranks in the search engine results. And you might want to try Eye Tracking Without The Eyes. It’s free and looks cool. Last but not least, the meta keyword tag is finally officially totally completely dead.
Here are all of the headlines I thought you might find of interest:
Will Google’s Penalties Hurt or Help Google Remain Relevant?
Looking at the Google results, for standard queries, simply did not satisfy many SEOs and SEMs.
Some Social Media Stats for Your Weekend
Experian® Hitwise® announced today that Facebook accounted for 58.59 percent of all U.S. visits among a custom category of 155 social networking Web sites in September 2009.
Trailing Slashes: Root Domain Same Page But File Names Can Be Different Pages
The root, slash or no slash are the same. However, file names are different when you add or remove a slash. Keep that in mind when you create pages.
HTML Sitemap vs. XML Sitemap: Google Says HTML Comes First
When Matt from Google was asked if you had a choice, which one would you pick, he picked an HTML Sitemap because both users and spiders can chew on it.
“Today, I’m proud to say that we have been serving well over a billion views a day on YouTube.”
There are more videos being watched on YouTube than there are searches being conducted on Google in the United States.
Google Sidewiki and SEO — Relevant to Each Other? – Search Engine Watch (SEW)
Brand managers, brace yourself: Individual Google Sidewiki comment “pages” can gain search engine rankings of their very own.
Recent advances in the study of computational attention and human visual processing now offer a new and exciting alternative. Computer algorithms can be used to simulate where people will look during the first few seconds of interacting with your site and create a detailed attention heatmap of your landing page.
SiteTuners.com has recently announced the launch of a FREE private beta program (limited to the first 5000 sign-ups) for it new AttentionWizard.com visual attention simulation tool.
FTC Confirms Bloggers Need Not Fear the $11,000 Fines
Richard Cleland: “That $11,000 fine is not true. Worst-case scenario, someone receives a warning, refuses to comply, followed by a serious product defect; we would institute a proceeding with a cease-and-desist order and mandate compliance with the law. To the extent that I have seen and heard, people are not objecting to the disclosure requirements but to the fear of penalty if they inadvertently make a mistake. That’s the thing I don’t think people need to be concerned about. There’s no monetary penalty, in terms of the first violation, even in the worst case. Our approach is going to be educational, particularly with bloggers. We’re focusing on the advertisers: What kind of education are you providing them, are you monitoring the bloggers and whether what they’re saying is true?”
Yahoo Drops The Meta Keywords Tag Also
It is official, no major search engines use the meta keywords tag for ranking purposes in their search algorithms.
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