Here are all the headlines that jumped out at me from the past week. Enjoy!
The Skylight Controversy – Murphy’s Law – Milwaukee Magazine
By far the hottest political controversy of the last four weeks in Milwaukee has involved the arts community and the Skylight Opera Theater. It’s a remarkable story. The storm that’s erupted may well be nationally unique and demonstrates, for better or worse, the extraordinary power of the Internet.
“That was something we never could have anticipated,” says Kristin Godfrey, the Skylight’s marketing director. “I’m not sure I know how to manage it.”
Google Gives Blessing To Image Replacement Techniques
If you are using image replacement techniques and replacing the text with an image that is equivalent (with the exact same text in approximately the same visibility) then that is generally fine. This provides a nice user experience and still lets those who cannot access the images (eg crawlers or vision-impaired users) use your website normally.
Bing Month One: Bit of a Bonus
In May, Microsoft garnered 8% of total Internet searches. In June, Bing got 8.4%, an increase of 0.4 percentage points. While that represents 5% growth, it’s probably not the kind of growth Microsoft was hoping for.
Google Recommends Not Looking at Site Command Results
Googler, JohnMu, said in a Google Webmaster Help thread:
Focusing on the site:-query rough approximations will not lead to useful results.
Bruno opened Friday with good numbers – $14.4 million – and was predicted to break $50 million, but then came Twitter. Seems the 140 character reviews took a bigger toll on attendance numbers than anyone could have thought. The weekend number was just over $30 million – a $20 million dollar swing is huge. And now shows the type of money that can be lost and what can be saved by a good social media effort.
Nielsen is releasing data showing that recommendations from friends and family top the list of most trusted forms of advertising, with online reviews and branding topping the list as well.
Don’t Be Social Media Shy. Facebook Won’t Bite.
And if you won’t listen to reason, at least listen to Nielson. The research firm recently disclosed data on what sites Web users spend the most amount of time.
Facebook. Number 6, with a delightful 25% boost in time by user over last month’s figure. The Number 5 position is now held by News Corp Online, owner of MySpace, which also saw a jump from May to June.
Photo from: 366 • 25 • Coffee and news on Flickr – Photo Sharing!
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