I’m at the Online Marketing Summit this week in San Diego.

Every show I go to always seems to have a theme:

• Mobile
• Social
• Landing Pages

This show seems to be all about the customer… about understanding, deeply understanding the person that comes to your Web presences (your site, Facebook, Twitter, email, etc.)

The message I’m hearing over and over again by large brand managers and consultants is resoundingly clear: Know your customer and give them what they want, absolutely.

I’ve heard someone who did an entire presentation on “love.” That’s not a normal theme at a business conference. But what was funny was she said, “I know this is common sense, but…” I don’t think “loving” your customer is common sense. I have never heard that come up at a corporate meeting once.

But make no mistake, we are in the era of the individual. The customer is in control and can make your brand explode (think Apple) or implode (think Susan G. Komen).

The influence of the customer is undeniably potent. And I don’t see it doing anything but getting stronger.

Genuinely care about your customer or face the consequences. It’s sounds like blackmail when I write that. But it’s not. We have a quid pro quo with our customers. They give us money and we give them something in return. If they don’t like what we are giving them they just won’t give us any money. That’s all. It’s actually quite fair. Fairer than it has ever been before.

The difference now is that individuals are able to unite instantly and are given a loud megaphone to have their say.

So how do you give your customers what they want?

You can do studies of your ideal customer. You can look at your ideal customers that have bought in the past and build out a target market.

But none of that is going to tell you what they truly want.

You only can get that information one way: Listening.

Social media works both ways. Your customers have a very public platform to discuss your products and services. But that gives you an amazing opportunity. You can actually listen to what they have to say.

Not only can you listen, you have to listen.

We are moving away from a content-centric web to a social-centric web. Again, dictated by the end-user.

We are getting to a point that if people aren’t talking about your company online it is likely because you aren’t worth talking about. And that’s a fate worse than being talked poorly about. You are inconsequential.

The era of the customer – Truly a new concept because now the customer has power.

Post from: SageRock Digital Marketing

The new thing: Your customer

I’m doing a 3 hour workshop on how to avoid social media stall out.

This is for the B2B social media crowd.

Keeping business to business marketers inspired to keep on keepin’ on with their social media is probably one of the bigger challenges.

B2C companies get it all a little more easily than the B2B crowd.

That amuses me, however, because it suggests that when people go to work buying and selling products and services for business they somehow leave their human parts at the door. It’s like they morph into analytical robots that only buy things based on quantitative analysis.

If that was the case every law office in America would not look like this:

If there is anything in the world that people probably buy more on instinct and emotion it is B2B products and services.

• How much money will your business accountant really save you this year?
• How perfect are those annual meeting notes your attorney drafted?
• How much money will that new plastic conveyor belt save you over 5 years?

You have no real idea what the answers are to those questions.

You just believe the sales guy that stopped by your office and told you things.

You are telling yourself you are buying intellectually. But really you are buying for unconscious reasons:

• You like the sales guy.
• The company you are buying from is the industry leader and you want to be associated with the best
• They take you out to lunch.
• If you are a really great potential customer they fly you on their private jet to sit in their NASCAR box seats.

You can’t possibly analyze a business product thoroughly enough to estimate how much money it is going to make you or save you. Eventually you have to take a leap of faith.

And with that, the B2B company selling their products have an advantage if they know how to use it. They will make the sale on the relationship building more than the features and benefits of the product.

For sure you have to have awesome features and benefits. But everybody has those – or at least they say they do. What will set you apart is the relationship.

This is where social media comes in.

If you had started a social media plan you believed this at some point.

But as time goes on you very likely lost sight of why you started in the first place.

That’s where I come in with this session.

I have 3 main goals I want to get across at the session:

Goal #1: Why doing social media is a good idea.

I want to discuss metrics that hopefully will inspire the group to remember (or learn for the first time) why social media is so important.

Like this, for example:

Social media is like this whether you blog, tweet, LinkedIn or Facebook. You get more leads if you actively engage in social media. I’ve got several of these types of slides.

Goal #2: Stop torturing your followers.

So often I see B2B companies sending out the WORST messages in the social media world. They are not interesting and are entirely self-serving.

There is no better way to alienate you and your company by just being a boring marketing message in the social media world.

This segment will include a series of examples of how people continually torture their followers. And then we’re going to have a workshop where we, as a group, come up with a super awesome viral marketing plan for one the people in the group. I’m especially looking forward to that. The group strategy sessions almost always come up with amazing ideas.

Goal #3: Tracking your way to success.

We are then going to finish up with different tools and techniques to monitor and track success. There are so many great, cool tools for helping you measure social media. We’ll look at as many as I can fit in.

One of my personal favorites is: http://www.socialbro.com/

That should be more than enough for a 3 hour workshop.

I’m really looking forward to it all. Rocky and Indy (my amazing wife and awesome kid) are coming with me. So I’m especially looking forward to LEGOLAND on Sunday.

Post from: SageRock Digital Marketing

3 Points I Want To Make At My OMS Workshop #OMS12

• Be in control of my own time.
• Travel.
• Gadgets.

Coming to the Consumer Electronics Show covers all 3 of those areas.

I’ve been wanting to get to this show for some time. But I haven’t been able to make it work until this year.

I would be lying if I’m here strictly because I want to study the crossroads of Web marketing and electronics. I’m here because I LOVE electronics.

But it also happens that every piece of marketing I do comes across on these devices. So understanding the bleeding edge of what is going on in this space isn’t totally superfluous.

I’m also here as press. I would suggest trying to go anywhere as press when you can. People are just nicer to you. We are in an age where the lines between consumer and press are becoming increasingly blurred. It’s not difficult typically to get access to a big event as press. In fact, the bigger the event the easier it usually is to get press access. They just don’t have time to vet everyone extremely closely.

Doing a search for “press credentials template” on Google Image search will give you a good starting point for making a press badge, if you need it. If you are a photographer, here is a good article on How to Get A Photojournalist Press Pass.

At any rate, last night I went to “CES Unveiled.” It’s was a press-only event featuring 75 exhibitors that were bringing something new to market.

Some of the more interesting things I saw where:

Augmented reality being made possible by ST ERICSSON:

BiKN.com is offering  active infrared to keep precise track of things that matter to you. This is especially cool if you need to locate something within about 800 feet. Your kid is a good example.

Tobii Technology has been doing eye tracking for years. But they are now starting to test eye tracking for consumer-level applications. They feel this is the evolution of using your finger on a tablet. In 5 years you might just look at things to interact with them.

Goal Zero is bringing out super easy to use battery packs that will charge anything & be charged BY anything – Sun included.

Here’s a video of the Parrot AR DRONE Hovercraft. This remote device has interesting video surveillance applications… particularly for reporters.

www.youtube.com/watch?v=fO-1VQNORus

A new way of creating objects. http://Sculpteo.com Make custom 3d art at home. Here’s an ashtray that was designed and then “printed” in 3d by Sculpteo:

There were only 75 vendors at this unveiled event. I would say there were at least 15 of them that had really  innovative stuff. That’s a pretty impressive percentage, if you ask me.

I also saw a ton of speakers, cases and headphones for the iPhone. I don’t know if I saw one thing for an Android device. Every once in a while I would see something that could also be used on an Android.  That strikes me as odd when you consider this:

COMSCORE: Android Has 47% Of The Mobile Market – Business Insider

The Android platform reaches just under half the mobile market at 47%, according to the latest numbers from comScore.

I could understand this at another, less innovative, show by just saying, “they’ll get to it next year.” But there was so much innovation in this one small room last night that not addressing Android more seemed like a glaring issue. But there are thousands of other vendors here. I’ll keep my eye out and let you know what I find.

Today is “Press Day.” There are a whole lineup of press conferences from:

• LG Electronics
• Intel
• Monster
• NETGEAR
• Sharp
• Audiovox
• Pioneer Electronics (USA) Inc.
• DISH Network
• FUJIFILM
• Samsung
• Nokia
• Panasonic 2012
• NVIDIA
• Ford/NPR
• Sony

I will be tweeting the event for the rest of the week live. So if you are interested in this stuff you can follow it all here:

http://twitter.com/sagerock

Post from: SageRock Digital Marketing

My First Report From The Field at #CES

• The best discount on my upcoming search engine optimization certification course.
• Ideas on how to increase the value of your social media properties.

I am running a 4 Day SEO Intensive Certification Training Course starting January 24.

I’ve run this once before and got a lot of great feedback.

I’ve developed four workbooks that you get with the course. One for each day of the class. And I have crafted the classes in a way that I feel most effectively covers the major topics of search engine optimization.

The topics covered are:

• Key Phrase Research
• On-Page Search Engine Optimization
• Link Building
• Making the Most of Google Analytics.

The classes will be held 9:30am – 3:30pm each day.

The dates for the classes are:

Tuesday January 24, 2012 – Key Phrase Research
Tuesday January 31, 2012 – On-Page Search Engine Optimization
Tuesday February 14, 2012 – Link Building
Tuesday February 28, 2012 – Making the Most of Google Analytics

This is a live class. You are able to take the class either at SageRock in Akron Ohio or you can attend the class online. Either way should be very effective. Online students will be able to ask questions and engage in conversation just as in-person students will.

If you took all four of these classes individually, they would cost $796. But by taking all four classes you save $100.

4 Day Class Cost: $696.

However, I can save you even more money!

I have three discounts of varying percentages.

I have something called the SageRock Institute 15% Forever off code. You simply sign up for the SageRock Institute course update newsletter and you will receive the secret code that you can apply to any SageRock Institute class. So, at a minimum, you can always save 15% by getting the course update newsletter.

You can sign-up for the newsletter here:
http://forms.aweber.com/form/03/171328303.htm
You also get the 34 minute video “2 Reasons People Fail Link Building” when you subscribe to the newsletter.

Next, I’m going to offer a 20% off discount to people on Facebook. If you are a friend of mine on Facebook you will get access to that discount. I will also be sending it to the Facebook page Fans of SageRock. You can like us here:
http://www.facebook.com/sagerockinc

Finally, I’m offering a 25% discount to people that follow me on Twitter. I have already sent out a tweet with that secret code once. So scrolling through my tweets should get you access to that. I will be posting it once or twice more on Twitter as well. You can follow me on Twitter here:
http://twitter.com/sagerock

So clearly the best thing to do would be to get the discount code from Twitter. As you are reading this article that probably makes complete sense. But different people find me (and you) in different ways. By having different discount percentages I’m able to easily see which channels people are following me. And which channels work better.

It should also be apparent to you which channel I prefer. I’m really working my Twitter account these days. My theory is that business people following me more on Twitter (which I also auto post to LinkedIn).

I really enjoy Twitter and I believe that it allows me to connect quickly and personally to people in an ongoing way. I believe the emotional connection is more powerful in social media than in e-mail.

Selling and marketing is so much about connecting emotionally. If you discount that fact because you are selling a commodity or a business-to-business product or service you are creating a major weakness in your sales and marketing defense.

Making complicated buying decisions completely rationally is virtually impossible. I mean, how do you truly know if your accountant or lawyer is the best? The kind of study you would have to create would be cost and time prohibitive.

So people do the only thing they can do. They buy from who they know and who they like. It doesn’t matter if you are selling a TV, a soda, a sweater, a metal fabricated shim, a plastic conveyor belt, an industrial critical cleaning detergent or anything else on planet earth. If you have built an emotional connection with your potential buyer you will have an edge over someone who has not laid that groundwork.

Social media is the accepted medium for connecting personally.

The reason I chose to focus on Twitter over Facebook is simple. When I look at my clients and prospects, more of them are on Twitter and LinkedIn than they are on Facebook. I have nothing against Facebook. In fact I enjoy Facebook very much. But I’m going where the business is. Maybe someday that will change but today that is the fact for me.

Why didn’t I just offer 25% discount on e-mail, Facebook, and Twitter?

If you can get a discount anywhere then the value becomes meaningless. Additionally, while I’m comfortable always getting a 15% discount I’m not sure I’ll always want to give a 25% discount. So by setting up this special 25% discount on Twitter I have given myself flexibility for the future.

Here are the points I want you to take away from this article are:

• Go to Twitter and get 25% discount for this class, if you are interested in going.
• Realize that your true strength in sales and marketing is connecting emotionally not intellectually. The smart marketer will move intensely into social media to build emotional connections with their clients and customers.
• Make your social media followers feel special. Don’t just throw an incentive, special offer or discount around to everybody. Make following you or your company on the social media platforms something special and worthwhile.

If you’re interested in taking the four day SEO Intensive Certification Training Course I would love to see you there. You can learn more about it here:
http://institute.sagerock.com/classes/4-day-seo-intensive-certification/

Post from: SageRock Digital Marketing

The Best Discount You Can Get for My SEO Certification Course

Get 'em to Make Sweet Love -Chef

Well really I don’t care who you make sweet love to:

• Twitter followers
• Facebook fans
• LinkedIn connections
• Foursquare mayors

Just love, love, love ‘em.

Chris Brogan said it much more professionally here:

Our Responsibility as Media Channels

Attention is a currency, and if we spend too much of other people’s attention on frivolous posts and shares, we risk losing that attention.

As social media becomes easier and easier to do you have the ability of sending endless garbage to your followers.

I actually saw Guy Kawasaki (no I’m not linking to your Twitter profile, Guy) go on stage, as the keynote at a Search Engine Strategies conference and show how “easy” it was to get people to retweet anything he said.

He randomly picked a recipe off of some site (live on stage) and we watched as people just mindlessly retweeted his garbage.

I was embarrassed for everybody.

The only way you can win the content wars is through quality… not quantity.

Take a look at this Followerwonk report Comparing of Twitter followers of graywolf & leeodden & aaronwall - 3 highly regarded search marketing experts.

(If you’ve never used Followerwonk, I highly recommend playing around with it a bit. It will show you Twitter in a way you never saw it before.)

Follower Wonk: Twitter analytics, follower segmentation, social graph tracking, and more

Here are their Twitter accounts (unlike Guy Kawasaki, I’d strongly encourage you to follow all three):

• Michael Gray @graywolf
• Lee Odden @leeodden
• aaron wall @aaronwall

Here is a comparison of the average number of tweets each of them do a week:

You can see that graywolf more than doubles the number of tweets leeodden does. And aaronwall is a small percentage of both.

All three of these guys got on Twitter about the same time. (Actually leeodden and graywolf literally joined Twitter the very same day.)

I ran this report on November 17, 2010. As of that day here are the total number of tweets each did:

• graywolf - 42,925 tweets
• leeodden - 19,797 tweets
• aaronwall - 4,884 tweets

Graywolf is prolific.

But take a look at this chart of average number of new followers per day:

Leeodden is outpacing both of them.

And then finally, here are the total number of followers:

• graywolf - 17,214 followers
• leeodden - 33,264 followers
• aaronwall - 22,488 followers

That chart also shows the cross-over of followers for each of them.

Here is what I DON’T want you to take away from this:

Leeodden having more followers (and getting more followers every day) has nothing to do with the number of tweets he sends out. Do not try to reverse engineer the number of tweets you need to put out to be successful.

Aaronwall gets more followers per day than graywolf even though he “barely” posts (compared to the other two).

The secret to leeodden’s success is quality. He puts out really good material.

I highly encourage you to read some of his blog posts and his tweets. It is evident that he spends a significant amount of time on his content.

Leeodden is making sweet love to his Twitter followers down by the fire. (I really wanted to make that the title of this post. But I chickened out.)

Following aaronwall is no biggie for you. He doesn’t post a lot but it’s a good read. So please follow him too.

Graywolf is a lot of information. But I still want you to follow him. That’s because he is doing important work in testing the boundaries and capabilities of Twitter. He is a well known experimenter in Twitter automation.  Even though there is a lot of automation, you might find it hard to separate the automatic stuff from the live stuff. His Twitter feed is quite good.

By following others who are very successful in social media, you can learn techniques to make yourself more successful.

But it all just boils down to this:

Love your followers. 

Oh… and as an added bonus, there are 41 people that all 3 of those guys follow. And then there are another 19 that graywolf and aaronwall follow.

If you are seriously into the search engine world, you probably want to follow all of those people as well. But have no fear! I’ve put them in a Twitter list for your enjoyment.

You can get that list here:

Twitter / @sagerock/oga-special-list

Post from: SageRock Digital Marketing

Make Sweet Love to your Twitter Followers

A note from Sage:

I just want to quickly say that I don’t believe I’ve had the opportunity to meet Duncan before he pitched this idea to me. He wrote me a nice email that was clearly written to me (not a form letter). And he outlined the article he wanted to write.

All I had to do was say “Yes.” Which I did.

I liked the article he was proposing because it tied nicely into what I normally write about. Plus it meant that I didn’t have to write an article one day.

I wanted to tell you this because this is a great way to increase your exposure and get a few good links to your site in the meantime.

Good work, Duncan!

Here’s his article (He gives me some credit for this at the end. But the truth is he wrote it all… another good guest blogging technique.)

A lot of us have probably read Rand Fishkin of SEOMoz’s excellent Perfecting Keyword Targeting & On-Page Optimization post. The subtitle of that blog post is ‘How do I build the Perfectly Optimized Page?’ and we thought it’d be interesting to drill down a little into this and examine how to write the perfectly optimized Guest Post, from an SEO point of view. Guest Posting, as you may or may not know, is an excellent, if somewhat time consuming way to build backlinks (and get some traffic) to your site. In this post we are going to assume that SEOMoz has covered the basics of the perfectly optimized Title, Meta Description, Alt attributes etc. so we’ll take a look at some guest post-specific issues, in Q&A form:

Q. Ideally, what should I write about in my guest post and where?

You should, ideally, write about a topic related to your website, on a blog that covers topics related to your website. So if your site sells antique door bells, ideally you should be writing about antique door bells, on a Blog that usually features content about door bells, doors or home décor. There is a slight boost to the Google juice your backlinks from a guest post will receive from a related-content page, but more importantly, you’ll get more traffic back to your site and more social shares. Remember that social shares (Facebook, Twitter etc.) help increase a page’s standing in Google’s eyes and the affect will become more and more important as time goes by. If nobody enjoys your post, nobody will share it or link to it.

Q. How many backlinks to my site(s) should I insert into my guest post?

Put the maximum you are allowed, but obviously avoid link stuffing, you want everything to look natural, both to appease the search engines and to get your post read and shared socially. It’s widely believed although never confirmed by Google that there are some small SEO benefits to having a backlink that’s in a sentence in the body of an article, rather than just as a random link in the signature of the blog post. So if you are offered the chance to insert a backlink in the body, take it.

Q. What anchor text should I use in the backlinks?

When your website gets written up on news sites and blogs, usually the link to your site will use your company/services’ name as anchor text. Thus you already have a high % of your backlinks using your company/service’s name and you don’t need any more. Therefore, you should use one of your target keywords as the backlink anchor text. You can see this in action at the bottom of this post where I, the guest author of this post, have inserted backlinks to my site, with the first links pointing to my homepage, with target keywords (online suggestion box) as the anchor text, not my company’s name.

Q. Should I point the backlinks in the guest post to the same page on my own site?

No, not to the same page. Unfortunately, I often see guest posts where the author makes the mistake of not making the 1^st backlink they insert link to their most important page, with the best possible anchor text. I’ve made the mistake myself too, so learn from it. Make sure your first backlink points to the page you want to receive the most link juice and never point to the same page with additional links, as these links will create barely any link juice.  Point the 2^nd backlink at a targeted landing page or noteworthy blog post that you hope to rank high for.

Other tips and tricks

• To add authority to your post you should add in links for reference. Nobody says these can’t be links to 1) a blogger you’d like to reward with a link and then email them later pointing out that you gave them a friendly link – they might return the favor later; or 2) to a page where there’s a link to one of your sites on it – you’ll boost that links value.
• Link to another post on the blog that you are posting on, Blog webmasters love that.

This post was co-written by Sage and Duncan Murtagh, co-founder of Vetter, an Online Suggestion Box service, that can help companies find cost-savings ideas and navigate the fuzzy front end.

Post from: SageRock Digital Marketing

How to write the perfectly SEO optimized Guest Post

I want to make sure you have watched all the top 10 videos on Youtube for 2011.

If you are:

• A marketer (offline or online)
• In advertising of any sort.
• A sales person.

Then you need to watch these videos.

The future (and a big portion of the present) has nothing to do with ABC, NBC, CBS or a single cable station. The network of the future is Youtube.

Here are the 10 most viewed videos of 2011:

Top 10 Most Viewed:

Rebecca Black – Friday (OFFICIAL VIDEO) - http://youtu.be/kfVsfOSbJY0
Ultimate Dog Tease - http://youtu.be/nGeKSiCQkPw
Jack Sparrow (feat. Michael Bolton) - http://youtu.be/GI6CfKcMhjY
Talking Twin Babies – OFFICIAL VIDEO - http://youtu.be/_JmA2ClUvUY
Nyan Cat [original] - http://youtu.be/QH2-TGUlwu4
Look At Me Now – Chris Brown ft. Lil Wayne, Busta Rhymes (Cover by @KarminMusic) - http://youtu.be/khCokQt–l4
The Creep (feat. Nicki Minaj & John Waters) - http://youtu.be/tLPZmPaHme0
Maria Aragon – Born This Way (Cover) by Lady Gaga
The Force: Volkswagen Commercial - http://youtu.be/R55e-uHQna0
Cat mom hugs baby kitten - http://youtu.be/Vw4KVoEVcr0

The reason I want you to watch these is because I want you to experience them.

• Which ones do you like? Why do you like them?
• Which ones don’t you like? Why? And more importantly, ask yourself why you think they got so many views. (Like Nyan Cat)
• Read a few of the comments to get a feeling for what others think about the video.

Everyone of these is wildly different that anything you will see on traditional television. But yet huge numbers of people love them. Why is that? Why do people love them so much? And why won’t you see these on traditional TV?

I want you to watch these like you are going to an art museum. Challenge yourself. Push your perspective.

This matters because if you can understand what is popular on Youtube you will be better able to engage people online more meaningfully.

If you don’t get it you are going to be pushed to the side.

If you want to talk to me about these videos and your impression of them leave a comment below or lets do a Google Hangout.

Post from: SageRock Digital Marketing

Required Viewing

The strange happenings of 2011 with them will probably go down in business history as one of the most bizarre turn of events ever to befall a wildly successful company.

But whatever. Netflix is better than anything else out there. I just watched two episodes of “Breaking Bad” last night on my Android phone in bed through Netflix. Which leads me to my point.

If you do a search in Google for ‘Breaking Bad’ you get something like this:

Netflix is nowhere to be found.

They finally show up in the middle of the second page of listings with this result:

http://movies.netflix.com/Movie/Breaking-Bad/70143836

It’s no wonder they don’t rank well. It’s a terrible page.

It’s nowhere near the same ballpark as what IMDb offers:

http://www.imdb.com/title/tt0903747/

IMDb has a trailer you can watch. You can add it to a Watchlist. There are 112 user reviews, 59 critic reviews. And of course you can share it on Facebook and Twitter. It just goes on and on.

That Netflix page is embarrassing.

Once you log in to Netflix the page gets a little better. It then looks like this:

There is a little more information about the movie. And they then let you see the reviews of people who have watched the show.

First, this is annoying.

I often want to post to Facebook or Twitter my thoughts on something I’ve just watched on Netflix. Even if I’m watching the movie on my Blu-ray player that has Netflix installed, I would like to go to Netflix on my phone, find what I’m watching and send out a tweet or something.

Second, this is concerning.

With the insane mistakes that were made at this company over the last year, they have to show that they are the cutting edge company we all believe they are. In fact, they now have to be even better than we once thought they were because we’re now looking at them suspiciously. (Like I’m doing in this post.)

We all now know the search engines are really into using social signals as part of their algorithm.

Not using social sharing is not only way behind the times (especially for a movie company) from a user experience, it is also very likely negatively impacting their search ranking.

Here are my recommendations:

1. Open up all your content. Put every single word of content on the front of your site… reviews, comments and all. It would seem to me that if a person is not logged in and they see a button that says “Play Season 1″, they should be able to click on that. If they click on it this seems like a great time to convince someone to try Netflix. Let your “Add” and “Play” buttons be sales people for you.
2. You need a social sharing strategy yesterday. This is just crazy. Twitter, Facebook and Google+ on every single page. I would classify this as a Web marketing emergency. If you were selling industrial training videos I might not make a big deal out of it. But you are supposed to be the leaders in what is happening in video culture.
3. You need way more content on everything in your database. You need to be the IMDb of the future. Trailers, analysis, history, tie-ins.
4. You need to invent new ways for your customers to engage with you. I’m talking stuff that has never been done before. Have you been following the Battlefield 3 Battlelog private social media platform? You need something like that.

Look, I don’t want to be alarmist or anything about this. But I am a touch worried.

If you look at those search results I post above you will see that Amazon and Hulu are on the front page.

Hulu has reviews, discussions and sharing.

Amazon currently has 211 customer reviews for Breaking Bad. And of course they have social sharing.

You don’t have to lose this game. But your competitors are out for your blood. And right now your blood is everywhere. You are a wounded animal.

Please please please find that innovative, visionary place you came from. I love you guys. You can make this work.

Post from: SageRock Digital Marketing

4 Free Web Marketing Tips To Netflix

He is a really great speaker with a lot of energy.

I’ve just gotten the presentation up on to Youtube. You can see it on demand here:

www.youtube.com/watch?v=5lLL3BUnP9c

You can find John on Twitter here:
http://twitter.com/johnheaney

Thanks for pitch hitting this, John! You did a great job.

We meet every Friday at 3:15 Eastern Time here:
http://www.sagerock.com/live/

This week I’m going to talk about Free Tools to help your online marketing. Most of these tools are brand new to me. And I can’t believe I’ve missed them this whole time. They are really powerful.

So, if you like things that are free. And you like tools. You definitely should stop by today at 3:15 Eastern time here:
http://www.sagerock.com/live/

Post from: SageRock Digital Marketing

John Heaney “How to Create A Social Business” On-demand here

It is today (and every Friday) at 3:15pm Eastern time.

You should note that we have moved. It is now here:
http://www.sagerock.com/live/

Today is particularly special because we are having a guest presenter: John Heaney.

You can find John on Twitter here:
http://twitter.com/johnheaney

John is deeply involved in social media for himself and his clients.

Today he is going to talk about:
How to Create A Social Business

I have a sinus infection. So I can’t make it. But John and I have got everything up and running. You are in for a treat.

Once again, go here at 3:15pm Eastern time every Friday:
http://www.sagerock.com/live/

We hope you can make it!

Cheers,
Sage

Post from: SageRock Digital Marketing

John Heaney To Do Today’s Friday Internet Marketing