This is an ad in the bathroom of the campground we’re staying at in Naples Florida.
The conundrum is that this kind of ad does two things for attornies.
1. It gets you business.
2. It gives you a bad name.
It is fitting symbolism to have this ad above a toilet.
The good news is we all have better tools available today.
Facebook, Twitter, LinkedIn, YouTube, and blogs give us all powerful tools that raise awareness and also build trust.
Toilet ads raise awareness and decrease trust.
This is kind of an interesting opportunity I’ve been asked to pursue.
Over the years I have been working on a Web site for an Akron divorce attorney. But it just so happens that she is moving on to another business.
She isn’t moving on because business is bad. Business is actually really good. She just wants to do something else.
She told me that she wanted me to just turn off her site. I SO didn’t want to do that.
So I convinced her to let me try to sell it for her.
The reason is because we have been working on optimizing this site for the search engines for years.
Over the past year, here are 80 of the 687 different key phrases the site came up for in the search engines:
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On average
Here is how the traffic breaks down by sources:
This site is a referral machine.
It was built to get business in the door.
If you are an Akron divorce attorney, or you know one (or you are thinking about getting into the area) this could be a great opportunity.
You can’t just break into this market instantly. We’ve been working on this site since 2005.
On top of that it’s an amazing url.
She is asking $10,000 for the site.
Additionally, I will give the new owner 3-5 hours of consultation. This can be used to understand what has been done so far and what should be done next.
If you are interested, or know someone who is (please forward this on), I’d love to talk with you.
Honestly, I would charge you more than $10,000 to build this site in its current form.
It’s all WordPress so it’s very easy to add content. It was meant to be self-sustaining and also be a search engine powerhouse.
Oh, and if you are into this sort of thing, the site currently is #1 in Google for the phrase “akron divorce lawyer” beating out Findlaw and everybody else.
If you would like to learn more about the site just fill out this form and we can talk:
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I was recently doing some key phrase research for a client and I thought it might be nice to give you some free law firm key phrase research.
You can click here to download the full spreadsheet.
And then you probably will want to watch the instructional video on how to decipher the key phrase research. That video can be found below.
SageRock has worked closely with law firms of all types and sizes since 1999. You can learn more about our law firm Internet marketing specialization here:
http://law.sagerock.com